Alrec is a global retail brand display organisation with over 60 years of experience behind them. They approached Valiant to help reposition them as modern-day industry leaders.
The company designs and delivers exciting retail experiences that enable global brands to attract and engage customers. But while their solutions are both contemporary and inventive, their corporate branding was showing its age. Valiant re-engineered their logo, created new visual brand assets and designed and delivered a powerful new website, to position the company as Experts in Experience.