How do you launch a new product in a crowded category and build awareness and sales as soon as possible?
That’s exactly what Daniel Campbell and Adam Dwyer wanted when they contacted Valiant to help them launch their new distillery and amazing Great Glen Gin. The pair of entrepreneurs found us through the innovative work we delivered for Twisted Nose and Winchester Distillery.
We worked closely with them to understand the provenance of their stunning location, based on the banks of Loch Ness along the famous Great Glen faultline. Adam, a renowned chef, created a stunning smooth and unique gin as their flagship product. Inspired by the landscape, the flavour and their location we created branding, package design and a Shopify ecommerce website to launch the business and support sales. Creating a bespoke coloured bottle to match the purple heather clad mountains, the shape of the label was designed to reflect the skyline across the loch from their distillery.
The team has since launched, and sold, a number of other successful gins to add to their portfolio and are being shortlisted and winning awards regularly. You can buy their amazing gins from their website here.
