James Durrant


All Work →

Brand design and application for a celebrity chef

Great British Menu winning chef James Durrant came to Valiant to develop a design for his masterclass cookery school and chef's table experience. A tasty proposition that the foodie loving team at Valiant couldn't wait to get their teeth into.


When James Durrant chatted with us about his plans to develop James Durrant’s Kitchen Table, a place where he will offer culinary masterclasses as well as an intimate Chef’s Table dining experience – we salivated at the opportunity to design his branding.

James wanted a clean, classical approach avoiding clichés. A design which was versatile enough to work on everything from aprons to gift vouchers and recipes. This is the delicious result and more work for some of his other projects will follow.